User Research

2-3 weeks

User Research

A structured assessment of your product experience that maps behavioral friction across the user journey and quantifies its impact on activation, conversion, and retention. The findings translate into a sequenced 90-day action plan with clear priorities and ownership.

You're shipping but metrics aren't moving. You need to understand why users aren't activating, adopting, or staying.

This is a comprehensive product experience assessment that:
Maps friction across your entire user journey
- We identify where users struggle, hesitate, or abandon from first touch to retained user.
- Quantifies business impact We connect each friction point to your metrics:
How many users does this affect?
What's it costing you in activation, conversion, or retention?
- Delivers a sequenced action plan You get a 90-day roadmap with clear priorities, estimated effort, and assigned ownership.

Not a report. A plan.

  • Journey Mapping & Friction Discovery
  • Impact Analysis
  • Action Plan & Delivery

Who This Is For:
- Feature launched but adoption is low
- High churn, unclear why users leave
- Need validation before major product decisions
- Want user evidence, not assumptions

Full list of services
Strategy User Research UX Audit

User Research

A structured assessment of your product experience that maps behavioral friction across the user journey and quantifies its impact on activation, conversion, and retention.

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